SensAble Technologies
15 Constitution Way
Woburn, MA 01801
T: 781-939-7495
F: 781-937-8325
media@sensable.com

New Orleans, LA, July 26, 2000 - adidas - Salomon AG, the world's second-largest sporting goods manufacturer, and SensAble Technologies are collaborating to perfect the use of the FreeForm™ modeling system in footwear design and manufacturing.

The adidas-Salomon Concept Realization and Engineering group is proactively helping adidas reduce the time and cost of bringing products to market. FreeForm modeling is a cutting-edge tool that allows them to turn initial 2D designs into 3D models in a more timely manner - without sacrificing "the look" of its footwear products. Harnessing the sense of touch for modeling confers dramatic ease-of-use advantages to the FreeForm system. As a result, model-makers can productively make the transition to adidas-Salomon's new digital processes in much less time. The system has been used on a variety of production projects in Germany and the US, and adidas user feedback has already begun to impact FreeForm product development.

"We are enthusiastic to be working with FreeForm," said Gary Pitman, Head of Concept Realization and Engineering for adidas-Salomon. "It is becoming an important element in our new, more streamlined development process."

The FreeForm modeling system allows designers and sculptors to create 3D models using their sense of touch. It blends the intuitiveness and expressiveness of physical modeling with the power and productivity of digital modeling. Customers from industries as disparate as footwear, toys, sporting goods, ceramics, digital content creation, and conceptual design are using the FreeForm system to tackle a variety of modeling challenges. That results in big improvements in productivity and time-to-market, without sacrificing high aesthetic standards.

"adidas is a great customer and partner for us," commented Tom Ellery, SensAble's Executive Vice President for Sales & Marketing. "They're very focused on improving the way they do things while maintaining high design quality, and they readily embrace new tools that help them achieve their goals."

About SensAble Technologies
SensAble Technologies is transforming the way people use computers in the 21st century. Our groundbreaking technology allows you to fully interact with your computer via your sense of touch. Two dimensions-sight and sound-become three, sight, sound and now touch. And that gives you the freedom to work in a more natural, intuitive way. SensAble and its products have won more than a dozen awards and have been featured in publications worldwide, including The Wall Street Journal, Business Week and Fortune. The company has more than 450 customers in 30 countries, including adidas-Salomon, Hasbro, Disney, Boeing, Shell, General Electric, NTT Communications, Motorola, Mayo Clinic and leading universities worldwide. For more information, visit www.sensable.com.

About adidas-Salomon
adidas-Salomon, the second-largest sporting goods provider in the world, designs, manufacturers, and markets hundreds of products including footwear, apparel, hardware, skis, snowboards, ski boots, inline skates, hiking boots, bike and golf equipment, as well as myriad other products for many activities. adidas-Salomon is headquartered in Herzogenaurach, Germany. Additional key business units are based in Oregon, California, France, and Asia-Pacific.

SensAble, PHANTOM, FreeForm and 3D Touch are trademarks or registered trademarks of SensAble Technologies, Inc. All other companies and products referenced herein are trademarks or registered trademarks of their respective holders.

SensAble Technologies, Inc., 15 Constitution Way, Woburn, MA 01801.
Tel: 781-937-8315, Fax: 781-937-8325, Web: www.sensable.com, Email: info@sensable.com.